Naumenkova E. O.

Experience of using printed materials in British political struggle during election campaigns in the last quarter of the 19th and early 20th centuries. Pp. 48–58.

UDC 94(410).081

DOI 10.37724/RSU.2023.81.4.005

 

Abstract. The article examines the experience and practical use of periodical literature, printed products and other types of political materials during election campaigns for local and central authorities in the late 19th and early 20th centuries in Great Britain. It raises issues that remain controversial in historiography, related to the beginning of broad use of printed materials in large-scale political propaganda. We analyze the variety of sources bringing such materials from the capital, as well as information materials published locally. The paper also discusses the ways in which local and national campaigners interacted in this key arena of the electoral battle.
It is examined how various types of campaign materials were introduced and used by various political forces, to attract more voters. We assess the role of party agents in press releases. This experience is relevant because it was later adopted by many European states, and the prevailing trends largely correspond to the realities of today.

 

Keywords: electoral culture, Liberal party, Conservative party, pre-election struggle, election campaign, publications, party agents.

 

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